[ PICTURE FORUM ]

This Privacy Policy ("Privacy Policy") explains how Picture Forum collects, uses and discloses information from and about you when you use the Picture Forum services, including the Picture Forum mobile and Apple TV applications and Picture Forum website (collectively, the "Services"). 

We may change this Privacy Policy from time to time. If we make changes, we will notify you by revising the date at the top of the policy and, if the changes are significant, we will provide you with additional notice (such as adding a statement to our homepage or sending you an email notification). We encourage you to review the Privacy Policy whenever you access the Services to stay informed about our information practices and the choices available to you.

 

We collect information you provide directly to us. For example, we collect information when you:

• Log Information: We log information about your use of the Services, including the type of browser you use, access times, pages viewed, your IP address and the page you visited before navigating to our Services.

• Device Information: We collect information about the computer or mobile device you use to access our Services, including the hardware model, operating system and version, screen resolution, color and depth, device identifiers and mobile network information.

• Photo Location Information: When you upload a photo with geographical data (i.e. from a mobile device) or manually geotag your photo, we collect the location of that photo. With your consent, we collect information about your location if you take a photo within the Picture Forum mobile application to add to your photo’s metadata.

• Exif Data: Exchangeable Image File Format (“EXIF”) data is a record of the settings and other relevant metadata inserted by a digital camera when you take a photo or video such as camera type, aperture, shutter speed, focal length, and location (as described above), among other information. Unless you turn off EXIF data on your camera or device or remove it from the picture before uploading to Picture Forum, Picture Forum receives and stores EXIF data.

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We use various technologies to collect information, including cookies, web beacons and similar technologies. Cookies are small data files stored on your hard drive or in device memory that help us to provide and improve our Services and your experience, see which areas and features of our Services are popular and count visits, and for our advertising and analytics purposes. We use cookies to keep you logged in to the Services, to count the number of unique computers using the Services and to record your user preferences. We may also collect information using web beacons (also known as "tracking pixels"). Web beacons are electronic images that may be used in our Services or emails and help deliver cookies, count visits, understand usage and campaign effectiveness and determine whether an email has been opened and acted upon. You may be able to set your web browser to refuse certain types of cookies, or to alert you when certain types of cookies are being sent.  Some browsers offer similar settings for HTML5 local storage. 

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Our use of the following information, which we call “Photographer Personal Data,” is limited by our agreements with our registered users: (i) images and videos that the user uploads to or creates in the Services, and (ii) any labels, tags, comments, descriptions or categorizations that user adds to those images and videos in the Services.

We use other information for the following purposes:

• To analyze, personalize and improve our Services;

• To provide the products and Services you order;

• To respond to questions, concerns, or customer service inquiries;

• To facilitate contests, sweepstakes and surveys;

• To enforce the legal terms that govern our business and commercial relationships;

• To comply with law and legal process and protect rights, safety and property; and

• For other purposes requested or permitted by our users or other relevant individuals, such as website visitors.

We also may use personal information to create appropriately aggregated or anonymized data, which is not subject to this Privacy Policy, and which we may use or disclose for any purpose.

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We may share information about you as follows or as otherwise described in this Privacy Policy:

• With vendors, consultants and other service providers who need access to such information to carry out work on our behalf;

• If you purchase prints or other products from one of our subscribers (e.g., a professional photographer whose site is maintained or hosted by SmugMug), so that such subscriber may, for example, provide you with assistance or answer questions you may have in connection with your purchases;

• In response to a request for information if we believe disclosure is in accordance with any applicable law, regulation or legal process, or as otherwise required by any applicable law, rule or regulation;

• If we believe your actions are inconsistent with the spirit or language of our user agreements or policies, or to protect the rights, property and safety of SmugMug or others;

• In connection with, or in anticipation of, any merger, divestiture, consolidation, bankruptcy, sale of company assets, financing or acquisition of all or a portion of our business to another company, or other significant corporate event (in which case the acquiring entity may use the information pursuant to its own privacy policies and procedures, to the extent legally permissible); and

• With your consent or at your direction, including if we notify you through our Services that the information you provide will be shared in a particular manner and you provide such information.

We may also share aggregated or anonymized information that does not directly identify you.

Our sharing of Photographer Personal Data is governed by our agreement with the user who posted it. If you contact us regarding a request or complaint about Photographer Personal Data, we may forward your communication to the user who posted it.

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